Social Technology – The Connected Workspace

Social technology is dominating the world, everybody knows what Facebook and Twitter are, and most people have an account there. Now-a-days even most businesses have some sort of social technology involved in their business. Research from McKinsey Global Institute from late 2012 put the figure at 72% – 72% of business report using social technology within their business, that’s a huge percentage of companies. But, McKinsey also found out how much potential we have failed to unlock with social technologies, and the numbers are very surprising.

With so much potential still to unlock, the great success and results that businesses are already seeing from social technologies are just the start, and there is a lot more we could do to utilize these new technologies to their full potential.

Current State of Social Tech in the Workplace:

 72% of businesses report using social technology within their company

But, only 3% of those 72% are seeing substantial benefits from their efforts

Productivity could be improved by up to 25% in some workers through the use of social technology

Collaboration is improved by up to 66% in businesses who have implemented social technology

Using social technologies to replace conventional methods of business could save thousands of dollars and hours of time, for example by using free phone conferencing services instead of conventional meetings, or messaging services for marketing instead of manual one-by-one marketing which is very time-consuming

The Connected Workspace Infographic: